Top 10 SEO Tips

Search Engine Optimization (SEO) is often considered the more technical part of Web marketing. This is true because SEO does help in the promotion of sites and at the same time it requires some technical knowledge – at least familiarity with basic HTML. SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text. Generally, SEO can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.

SEO can be a 30-minute job or a permanent activity. Sometimes it is enough to do some generic SEO in order to get high in search engines – for instance, if you are a leader for rare keywords, then you do not have a lot to do in order to get decent placement. But in most cases, if you really want to be at the top, you need to pay special attention to SEO and devote significant amounts of time and effort to it. Even if you plan to do some basic SEO, it is essential that you understand how search engines work and which items are most important in SEO.

Top 10 SEO Tips – Tricks – Secrets

Here are my Top 10 SEO Tips you can use to help get your Web Site more exposure in the Search Engines.

  1. Keyword Research : Keyword Research is the first and probably most important job in process of search engine optimization.
  2. Keyword in Domain name : Lets take, our main targetted keyword is “Dog Training Dallas”, than if our domain name contains our main targeted keyword “Dog Training Dallas”, like www.DogTrainingDallas.com then it will rank higher in search engines.
  3. Keyword in Title : If the main keywords are targeted in Title of the page, the chances for ranking higher in search engines increases. The “Title Tag” is in the source code below the <html> and  above the <body> tags.
  4. Keyword in Description : If our targeted keywords are in description of the page, again the chances of ranking the website in search engine increases.
  5. Keyword in page file names : If the page file name contains the keyword of our website, it gives greater weight in ranking in search engines
    (e.g. www.domain.com/your-keyword/your2-keyword.html)
  6. Alt Image Tags : All images should be optimized well, with adding alt image tags as search engine robots cannot read, they read the alt tag for the image. It will help to target your keywords in describing the image to robots. So use your keywords in the Alt Image tags.
  7. Link Popularity : Link popularity is one of the important factor in ranking the websites higher in search engines. Link popularity can be defined as total number of incoming links to website to particular page or to the main domain. Bets are one way quality incoming links from relevant sites
  8. Anchor Text Optimization : Use the same keywords as anchor text to link to the page from different pages on your site. This is especially useful if your site contains many pages. The more keywords that link to a specific page the better.
  9. Fresh Content : Robots love fresh content, so you want to update your website frequently with fresh relevant content. This will attract the search spiders and help you more in SERPs (Search Engine Results Pages).
  10. Web Directory and Article directory submissions : Try to increase one way links by directory submissions and article submission. Over time this will help you to grow inbound one way links and ultimately help your web site achieve higher rankings in the search engines.

Tutors for search engine optimization are available online for those willing to optimize their own sites. There are also many SEO companies that will provide the service at a cost. Some caution should be used in securing a contractor to make sure that what is being promised is feasible, realistic and cost-effective.

Whether performing your own search engine optimization or hiring a contractor, with the billions of web pages on the Internet and the hundreds or even thousands of “hits” that can be returned from any single online search, SEO is a necessity for anyone looking to benefit from search engine traffic.

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